Liverpool’s River Island store reopens with a new look

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River Island has reopened one of its most popular stores on Merseyside after extensively refurbishing it.

As part of an extensive store optimization plan, River Island is opening and reconfiguring over 30 stores across the UK in 2022. The retailer, well known and loved in the city, recently closed its store in Liverpool Shopping Park on Edge Lane. so that it undergoes an upgrade.

Now the store has reopened with an expanded boutique experience. The upgraded Liverpool Retail Park store is spread over two floors and 8,683 square feet.

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The spacious store makes room for more products and has been specially designed for the Liverpool market. The store aims to be a one-stop-shop for quality, trendy fashion for the whole family, with women’s clothing occupying the entire ground floor and men’s and children’s clothing on the first floor.

Frances Baker, Property Manager, said: “River Island is delighted to upgrade the Liverpool Retail Park store as part of our segmentation programme. We are excited to introduce our concept store to our existing loyal customers with exciting opportunities to acquire new customers with our new look and feel store.

The store’s upgrade aims to strengthen River Island’s 300-person estate and solidify its message of ‘Standing By The High Street’, a campaign set up amid the coronavirus pandemic to show solidarity with other high street brands negatively impacted by the effects of the pandemic.

River Island at Liverpool Shopping Park on Edge Lane is open seven days a week, 9am Monday to Sunday and 11am Sunday.

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