21-story Asher Tower arrives at Water Street Tampa


Tampa-based leading real estate development firm Strategic Property Partners, LLC (“SPP”) today announced Asher, a vibrant, highly-serviced new apartment tower at 1050 Water Street in Water Street, the 56-acre Tampa neighborhood. transforming downtown Tampa into an urban experience. In addition to offering a collection of rental residences, SPP has partnered with Method Co., the renowned Philadelphia-based hotel company, to make Tampa the premier Florida location for their upscale extended stay concept, ROOST Apartment. Hotel, in Asher.

Pre-rental to Asher will begin in January with moves in March, and ROOST Tampa will open in the building in the spring of 2022.

“Renters today appreciate having a wide range of lifestyle options to choose from, and Asher is responding to this trend by offering multiple residential experiences in one location,” said Lee Schaffler, director of wallet for SPP. “Our partnership with Method Co., coupled with Asher’s hospitality-level amenities and services, and the benefits of living in the heart of the Water Street Tampa neighborhood add to an unprecedented residential experience in Tampa.”

Credit: Strategic Property Partners

Comfort and practicality with a coworking space

Designed inside and out by renowned architectural firm Morris Adjmi Architects, the building is a nod to Tampa’s industrial history with oversized split-light windows that maximize natural light. Asher’s luxury rental residences will be located on the top 15 floors of the building, while ROOST Tampa will occupy the first six residential floors. Asher will offer 490 carefully designed rental residences, ranging from studios to two-bedroom homes.

The development’s collection of amenities is designed to foster community and encourage socialization among residents, and includes Water Street Tampa’s largest pool deck, a vibrant rooftop space with cabanas, outdoor kitchens, a bar indoor-outdoor and entertainment lawn. Inside, the expansive amenity suite features a state-of-the-art fitness center, entertainment area, projection lounge, and collaborative workspace with private conference rooms.

Combining the comfort and functionality of an apartment with the amenities and concierge services of a boutique hotel, the ROOST Tampa will provide an elevated hotel option for those wishing to stay longer in Tampa. ROOST Tampa will offer 97 studios, one and two bedroom homes, as well as some cohabitation units. Offering a ready-to-move-in experience, ROOST Tampa homes will feature fully equipped kitchens, modern appliances and furnishings inspired by the rich Latin American heritage that prevails in Tampa neighborhoods, and pieces from designers such as Beni Rugs. , Luteca, Menu and Gubi.

Method Co. will bring its award-winning hospitality expertise to Asher, where they will service the building’s wide range of amenities, including a 24-hour concierge for all Asher residents. Residents will enjoy a world-class hospitality-driven experience from the industry leader known for their hands-on, detail-oriented approach.

“We couldn’t be more excited to work with SPP as they transform Water Street Tampa into one of the country’s most exciting new urban centers,” said Randall Cook, CEO and co-founder of Method Co.

“ROOST Water Street will be our largest and most ambitious ROOST project to date, and our first location in Florida. This exceptional project will offer the possibility of living in an incredible building with all the luxuries, amenities and services of modern living.

Credit: Rendu CG

Optimistic and Inclusive Spirit at Water Street Tampa

Located along the neighborhood’s main and namesake thoroughfare, Asher embraces the energy of vibrant Water Street Tampa. The building’s name is inspired by ash trees, which symbolize creative expression, productivity, strength and longevity, as well as the Hebrew word for happy. Embodying all of these elements, Asher offers an optimistic and inclusive spirit built around community and shared social experiences for residents.

As part of the larger Water Street Tampa neighborhood, Asher will place residents at the heart of a bustling living-work-play neighborhood with everything they need right at their fingertips. SPP announced earlier this year that Wagamama, the international Asian-inspired restaurant brand, will open its first Florida location in the building in early 2022. Asher also provides residents with convenient access to the best cultural, dining, and dining options. attractions in the city, including the Tampa Riverwalk, Amalie Arena, the Florida Aquarium and Sparkman Wharf, the popular destination for restaurants, offices, and community gatherings on Water Street Tampa’s waterfront.

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